Today, together with responsible officials of Stanpa, Spanish Cosmetic and Perfume Association, Phergal Laboratorios had the pleasure to give the welcome to delegates from China: representatives of Chinese Cosmetics Association, Beauty Town Beautéville, and Mr. Hou Juncheng, president of the largest cosmetic group in China – Proya Group, with more than 220 million euro annual revenue. During the guided visit by our General Manager Maria del Pino Navarro, Mr. Hou showed a special interest in product quality control and we had the chance to explain him our highest Pharmaceutical production standard like GMP and Ecocert.
After the visit, our international team introduced Phergal’s main brand and its development in the Chinese market, through in Cross-Border eCommerce channel. Mr. Hou shared his knowledge about brand development in China and different channel strategy. He also invited our General Manager to visit Proya Group Headquarter in Hangzhou. We believe that crossing the cultural barrier, we can improve the Cosmetics industry to make new global achievement collectively.
At last, we want to give our thanks to Stanpa’s General Manager Ms. Val Díez and International Director Ms. Susana Arranz to make this visit happen.